Have you ever wondered if any of the hard work of constructing a website will ever pay off? Well for me this little question begs for my attention now and then with an increasing frequency lately. Part of the pressure to answer that question comes from internet marketers calling in and attempting to acquire our services….and telling us we need a Call-to-action page. Call-to-action? On a portfolio site? Is it really hard to press a button to get a blank email pop-up? Or just how difficult is it to write the number down located on the front page or even call-the-office number once located? I was told that internet browsers have the attention span of oh….ten SECONDS and that they have been trained to fill out a form. Hey, yeah! That is great for the internet commerce sites but my website is a portfolio site. You either like my stuff or you don’t. You can like my stuff and not have a project but file me away for the future. Or you can be a vendor or prospective wanting to work with or for me….But today, today was the day that someone, who filed my number away after looking at my work and liked it decided today was the day they were going to call and hire me….
Out of the blue.
